How I lead

As director at Evolving Web, I grew a digital team from 7 to 15 people across 8 countries. Everyone hired in that first year stayed, and the team delivered 92% of projects on time and within budget.

7 to 15: Team growth, remote
8: Countries, across 5 time zones
100%: First-year retention
92%: Projects on time and within budget

Three things I do for every team

Build it with care

I run hiring end to end, across 5 time zones, with clear rubrics so people know how they're judged.

Help people grow

Each designer owns a whole problem, not a list of screens. Critique starts with structure, not visuals. At Wix I also built an education program that reached 460 students.

Keep the work moving

I write things down so no one waits on a meeting, and build systems that save time: one cut the design phase by 15 to 30%.

Three things I do for every team

Build it with care

Help people grow

Keep the work moving

Hiring for a design lead or manager?